three ideas:

1. I was thinking a lot about bikes.
How can Memphis become a more biker-friendly city?
Awareness.
So I filmed from the perspective of a biker biking in a bike-friendly city.
It would be projected outside in a public place on a very large screen in front of a slew of stationary bikes. Ideally, the man-power coming out of the stationary bikes would power the projection, but even if not, the viewers would ride the bikes and watch the film.

Here's a link about turning an exercise bike into a power generator:
http://www.instructables.com/id/Turn-an-exercise-bike-into-an-energy-bike/

2. Project from car onto highway walls or median bikers, animals running, people running.

3. What's up with Memphis' public transit system??? a million poor people AND a million cars? how does that make sense? Even Minneapolis has more reliable, more frequent, easier to use, and more transferable buses and trains. WTFFFF!!! So I want to make something public for MATA. Maybe project from the top of the North End terminal videos of easy/made up bus-routes, no more waiting, transfers. It should be interactive because I am not personally involved in the transit system of Memphis but I have seen the way it affects people negatively. I will ask people waiting in the heat what they would change about MATA if they could. Get people dreaming.